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Automated Outbound

Automated Outbound

Learn how to build fully automated, 1:1 outbound campaigns using AI in Clay

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This course includes
  • AI prospect research with Claygent
  • Email campaign setup and integration
  • AI video generation for outreach
  • Data enrichment and waterfall fundamentals
  • Advanced AI copywriting and automation
About this course

In Automated Outbound, you'll learn how to build workflows in Clay that cover the range from prospecting to email sequencing, and build on top of the fundamentals you learn in Clay 101.

In this course
Intro to Personalized Outreach at Scale
Intro to Personalized Outreach at Scale
4 min
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Enrich Companies (Waterfalls)
Enrich Companies (Waterfalls)
4 min
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Enrich People (Waterfalls)
Enrich People (Waterfalls)
5 min
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AI Formulas + Conditional Runs
AI Formulas + Conditional Runs
8 min
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Data Cleaning + Normalization
Data Cleaning + Normalization
3 min
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Claygent: AI Web Scraper
Claygent: AI Web Scraper
7 min
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11 AI Prompts to Automate Prospect Research with Claygent
11 AI Prompts to Automate Prospect Research with Claygent
20 min
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Intro to AI Snippets (Copywriting)
Intro to AI Snippets (Copywriting)
4 min
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We Made 24 Prompts So You Don’t Have To
We Made 24 Prompts So You Don’t Have To
3 min
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Push Data To Your Email Sequencer
Push Data To Your Email Sequencer
4 min
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Personalized Direct Email Campaigns Step-By-Step Walkthrough with SmartLead
Personalized Direct Email Campaigns Step-By-Step Walkthrough with SmartLead
6 min
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Automated Omnichannel with La Growth Machine
Automated Omnichannel with La Growth Machine
7 min
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Deep Dive: SendSpark AI Video Generation
Deep Dive: SendSpark AI Video Generation
4 min
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Deep Dive: Tavus AI Video Generation
Deep Dive: Tavus AI Video Generation
3 min
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Deep Dive: HeyReach Integration
Deep Dive: HeyReach Integration
5 min
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Deep Dive: Clay Sequencer
Deep Dive: Clay Sequencer
12 min
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Automated Outbound

Demonstrate your proficiency in building end-to-end automated outbound prospecting systems. Show off your ability to identify target prospects using Clay's search capabilities, enrich leads with personalized data points, craft dynamic outreach sequences, then automatically sync campaigns with your CRM and email tools for seamless execution.

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