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Clay MCP for Reps
Learn how to use Clay directly inside of AI chat tools like ChatGPT, Claude, and more to find contacts, research accounts, prep for meetings, and run full prospecting workflows without switching tools.
- What Clay MCP is and how it works
- Prospecting and research in ChatGPT and Claude
- Account planning and meeting prep
- Troubleshooting common issues
Clay MCP for Reps brings Clay's enrichment and research capabilities into the AI tools your team already uses. This course covers everything from basic contact lookups and account research for reps, and much more.Clay MCP is designed for reps to act on small batches of records. For large scale operations, use Clay Tables.
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Clay 101: GTM Automation
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Automated Outbound
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Master Signal Orchestration, Account-Based Marketing, and Intelligence-Driven Advertising to Build proactive GTM engines.
CRM Enrichment
Build data hygiene processes for your CRM at scale, and keep it automatically up-to-date.
Automated Inbound
Learn how to automatically enrich, score, and follow-up with inbound leads with Clay's inbound automation engine for lightning-fast speed-to-lead.
How to Use HG Insights in Clay
Diving deep into one of the most powerful enrichment providers in Clay's arsenal: HG Insights.
TAM Sourcing
Learn how to systematically map your entire addressable market with Clay's real-time data and identify high-intent prospects ready to buy.
Clay in ChatGPT
Learn how to use Clay's enrichment and research tools directly inside ChatGPT to find contacts, research accounts, and craft personalized outreach, all in a single conversation.
Audiences
Learn how RevOps teams use Clay Audiences to build a unified data layer so you can sync your CRM, create dynamic segments, and activate your data at enterprise scale.
Functions
Learn how to build reusable enrichment workflows in Clay — called Functions — so you can standardize your best logic, eliminate duplicate work, and propagate changes across every table the moment you make them.
Clay MCP for Ops
Learn how RevOps teams and admins set up Clay MCP so reps can safely use Clay inside AI tools like Claude and ChatGPT. You'll learn about connecting to Audiences, building reusable functions, and putting credit and access controls in place so your team moves fast within guardrails.
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