All docs
/
Enrich
/
Bulk enrichment

Bulk enrichment

Enrich millions of rows quickly, securely, and at scale. No row limits, no slowdown.

Overview

Bulk enrichment

Bulk enrichment makes it easy to process massive datasets—no row limits, no slowdown. Enrich millions of rows quickly, securely, and at scale.

You'll get the full power of Clay's enrichment engine without storing data inside Clay. Results are sent directly to your external destinations, like Salesforce, Snowflake, or Google Sheets, keeping your systems continuously enriched and in sync.

Once your data is successfully exported, enriched rows are automatically deleted to keep your workspace clean and efficient.

Setting up a bulk enrichment

Import from CSV

  1. On the homepage, click NewBulk enrichment.
  2. Select Source typeImport from CSV.
  3. Select Delimiter.
    • A delimiter is the character that separates values in your CSV file (e.g., comma, semicolon, or tab).
  4. Click Save and start adding enrichments normally.

Import from CRM (Salesforce)

  1. On the homepage, click NewBulk enrichment.
  2. Select Source typeImport from CRM.
  3. Next, Select Salesforce account.
    • Click Add account if you haven't already authenticated your account.
  4. Select inputs from Salesforce object and List view.
  5. Click Save and start adding enrichments normally.

Using a bulk enrichment

In the bulk enrichment settings, you can adjust several options:

  • Test data: Add rows to test your enrichments before running the full source.
  • Export data: Set up your export destination.
    • This could be Salesforce, Google Sheets, Snowflake, etc.
  • Deletion criteria: Single column or conditional rules.
    • You can also Archive deleted rows for up to 30 days, meaning they will remain indexed and searchable.
  • Run starting point: Decide whether to clear rows already in the test table and rerun them.

Explore other docs

Enrich

Enrichment in Workflows

Enrich an Audiences segment through a guided workflow that opens with its trigger and write-back step already configured.

View article
Export

Getting started with Sequencer

Sequencer runs cold email campaigns at scale from your Audiences data, handling sending infrastructure, copy, and deliverability in one place.

View article
Export

Connect your own email accounts

Connect email accounts you already own — Google Workspace, Microsoft 365, or any mailbox that supports SMTP — and use them as sending accounts for your campaigns.

View article
Export

Email warmup

What email warmup does, how it differs on purchased and self-connected accounts, and why you'll see unfamiliar emails while it runs.

View article
Export

Get leads ready to sequence

Everything a lead needs before a campaign can enroll it — a People segment in Audiences, an email address, and the enrichment your sequence draws on.

View article
Export

Build your sequence

Write, personalize, and pressure-test the emails your campaign sends — before a single one goes out.

View article
Export

A/B test your sequence copy

Run two versions of your campaign copy against each other, then send the rest of your leads to whichever one performs better.

View article

Other popular resources

Experts

Find a Clay Expert

Explore our network of Clay experts and agencies.

View experts
Community

Join our slack community

Find help in our slack community, and support channels.

Go to slack
Cohorts

Join a cohort, learn Clay fast!

The faster way to master Clay. Sign in if you're enrolled in a cohort (current or past) or apply!

Learn more about cohorts
Talents

Hire GTME Talent

Find and connect with GTM talent who've demonstrated expertise in building advanced workflows

Explore GTME talents