Signals: Extract competitor mentions from every Gong call, automatically
Extract competitor mentions, like pricing comparisons, from every Gong call. Then automate a message to sales via Slack
Do you want to know when a prospect mentions competitor pricing, which competitors they mention, what they say, and how they feel about it? And do you want to automate the entire process so you receive pricing summaries directly in Slack, every time one gets mentioned on a call?
This Claybook extracts Gong calls (via Clay's native integration with Gong), uses AI to find ones that mention competitor pricing, and automates pricing summaries to the right people via Slack.
How it works:
- Import Gong call data and transcripts into Clay
- Use AI to analyze calls for competitor pricing information
- Send Slack alerts to a specified channel when competitor pricing comes up
- Send every instance of competitor pricing to a separate Google Sheet
- Automate the entire process
Watch the full demo below, or skip ahead for a step-by-step breakdown:
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