ZoomInfo integration

The ZoomInfo Integration enriches company and contact records with comprehensive business metrics, organizational data, and personal information to boost your sales and marketing efforts.

It offers detailed insights into company structures, competitive landscapes, and accurate contact details—helping you prioritize prospects and improve outreach strategies.

Setting up the ZoomInfo integration

1. While in a Clay table, click Add enrichment and search for ZoomInfo.
2. Under Integrations, select one of the ZoomInfo options.
3. In the modal, you will be asked to Select ZoomInfo account.
   • If you haven't already connected your account, click + Add account and go through authentication.

Using the ZoomInfo integration

Action Enrich company

Gets key company data like revenue and competitors to help prioritize prospects, and provides company hierarchy information through various ID references.

Inputs

• Company name: Name of the company you want to enrich
• Company website: Website domain of the company you want to enrich

Action Enrich contact

Use ZoomInfo's contact-level data to enhance data coverage in your Clay workbooks.

Inputs

• Email address: Contact's email addressOR
• First name: Contact's first name
• Last name: Contact's last name
• Company name: Contact's company name

Run settings

• Auto-update
• Only run if: The enrichment will only run if conditions are met. (Learn more about conditional formulas here!)

FAQs

I'm not able to set up the ZoomInfo connection with my credentials. Why?

This is usually due to one of the following:

• The email or password is incorrect
• Your ZoomInfo account doesn't have API access enabled
• You're using SSO (Single Sign-On), which isn't supported for API

To fix this, please reach out to ZoomInfo support to confirm that your account has API access and to get it unblocked.