HG Insights integration

The HG Insights integration brings enterprise-grade technology intelligence data points, enabling teams to access proprietary data such as:

• Technology Intelligence: In-depth details about a company’s tech stack that typically is hard to find.
• Firmographic Data: Insights into company size, revenue, and more.
• Corporate Hierarchy Data Points: Accurate mapping of parent-child relationships within target companies.

Creating a table with HG Insights

1. In a workbook, click + Add at the bottom.
2. Search for HG Insights and select from the results.
3. In the modal, you will be asked to Select HG Insights account.
   • If you haven't already connected your HG Insights account, click + Add account and go through authentication.

Source Companies by product usage with HG Insights

Build lists of companies based on what technology they use, including "back of house" tools that you won't find on a website.

Inputs

• Vendor domains
• Product categories
• Product attributes
• Products
• Max products per company
• Max companies
• Revenue
• Employee count
• Allowed industries (HG Insights): Filter companies by their HG Insights-defined industry.
• Allowed industries (NAICS): Filter companies by their NAICS-defined industry.
• Allowed industries (SIC): Filter companies by their SIC-defined industry.
• Allowed locations
• Domains to exclude
• Include total product locations count
• Include total product signals count
• Include product first verified date

Enriching data with HG Insights

1. While in a Clay table, click Add enrichment and search for HG Insights.
2. Under Integrations, select one of the HG Insights options.
3. In the modal, you will be asked to Select HG Insights account.
   • If you have your own account, click + Add account and go through authentication. Otherwise, use the Clay provided key.

Action Enrich company

Enrich your company records to provide you critical, hard-to-find data, such as parent-child company relationships and revenue numbers, alongside foundational details like the company domain.

Inputs

• Company domain or HG company ID

Action Verify technology usage

Determine whether specific companies use a particular product.

For example, you can find out if a company uses Salesforce for their CRM or Netsuite for their ERP. This helps you better targeted users based on their technology stack.

Inputs:

• Company domain or HG company ID
• Vendor domains (Optional)
• Product categories (Optional)
• Product attributes (Optional)
• Products
• Include total product locations count (Optional)
• Include total product signals count (Optional)
• Include product first verified date (Optional)
• Max product (Optional)

Action Find company corporate structure

Find all corporate parents, domestic parents, and lower level entities managed by a group headquarters company.

• Company domain or HG company ID

Action Find domain from company name

Guess the domain of a company based on their company name.

Inputs

• Company name
• Location (Optional)

Run settings

• Auto-update
• Only run if: The enrichment will only run if conditions are met. (Learn more about conditional formulas here!)