Cours Clay

Learn all the fundamentals you need to navigate Clay seamlessly when getting started

Stop copy/pasting data into your CRM and learn how to harness the power of web scraping to turbocharge your revenue org

Unlock GTM alpha with AI workflows that save time, reduce costs, and drive conversion

Learn how to build fully automated, 1:1 outbound campaigns using AI in Clay

Master Signal Orchestration, Account-Based Marketing, and Intelligence-Driven Advertising to Build proactive GTM engines.

Build data hygiene processes for your CRM at scale, and keep it automatically up-to-date.

Learn how to automatically enrich, score, and follow-up with inbound leads with Clay's inbound automation engine for lightning-fast speed-to-lead.

Diving deep into one of the most powerful enrichment providers in Clay's arsenal: HG Insights.

Learn how to systematically map your entire addressable market with Clay's real-time data and identify high-intent prospects ready to buy.

Learn how to use Clay's enrichment and research tools directly inside ChatGPT to find contacts, research accounts, and craft personalized outreach, all in a single conversation.

You'll learn about connecting your ad accounts, syncing audiences straight out of Clay Audiences, raising your match rate before you sync, and building exclusion lists that maintain themselves.

Learn how RevOps teams use Clay Audiences to build a unified data layer so you can sync your CRM, create dynamic segments, and activate your data at enterprise scale.

Learn how to build reusable enrichment workflows in Clay — called Functions — so you can standardize your best logic, eliminate duplicate work, and propagate changes across every table the moment you make them.

Learn how to use Clay directly inside of AI chat tools like ChatGPT, Claude, and more to find contacts, research accounts, prep for meetings, and run full prospecting workflows without switching tools.

Learn how RevOps teams and admins set up Clay MCP so reps can safely use Clay inside AI tools like Claude and ChatGPT. You'll learn about connecting to Audiences, building reusable functions, and putting credit and access controls in place so your team moves fast within guardrails.

Learn how ops teams use the Clay Sequencer to run cold outbound email end to end, from buying and warming the inboxes you send from to writing, sending, and reading the results. You'll set up sending infrastructure, enroll a Clay audience that updates itself right up to the moment of the send, write with variables and AI snippets, and use the deliverability numbers to keep your domains healthy.